Cases

  A boutique packaging collaboration from Scotland to China, bringing the elegance of a renowned whisky brand to perfection.   Mingfeng Packaging specialises in wooden box packaging, which is well known. Wooden packaging is not a simple patchwork, but a combination of various complex processes and materials, we have more than thirty years of craftsmanship accumulation and manufacturing experience, which makes us more professional and excellent quality assurance when facing the needs of high-end customers. Macallan Oscuro Box is one of the excellent cases.   Client | Macallan Project | The Macallan Oscuro Box Material | High-end Wooden Customised Packaging Box Keywords for the process | British Design/High-end Wood/Metal Plate     Of all the whisky brands we know, Macallan is undoubtedly one of the stars that has been emblazoned on mankind's dazzling history of whisky for a very long time. Like the whisky culture it represents, it has evolved over two centuries of heritage and innovation.   We can be sure that as the world's first single malt whisky brand, Macallan not only represents the properties of the industry itself, but also a classic work of art that has been repeated throughout history. This classic representation is not only the choice of raw materials and superior distilling memory of the spirit itself, but also the classic production brought by generations of partners.   If clothing is a symbol of human progress, packaging has been given the same historical responsibility in the development of the consumer economy as merchandise itself. We can call it the star of the show, or the beautiful coat of the product.   In the decade following the turn of the millennium, Macallan began to look for more and better packaging partners that could represent the artisanal culture of the brand, to tailor-make suitable partners that could highlight the quality of the brand, with the aim of passing on the dazzling light of the whisky brand that has spanned two centuries in the long term.   In this regard, with more than 30 years of experience in luxury goods, MingFeng Packaging, which is specialized in the application of materials and technology, has embarked on the road of cooperation with Macallan, and over the years, this cooperation not only stems from the spirit of rational contract, but is also rooted in the continuous enhancement of craftsmanship, quality and a constant flow of creativity. 「Whisky is liquid sunshine」 “The Macallan Oscuro is drawn exclusively from oak casks seasoned with Oloroso Sherry. It is then matured in slumbering casks for at least six months, allowing the flavors to ‘marry’ and harmonies.” This is how Macallan's official website describes the wine, simply and accurately. Time is a classic, and with a classic naturally comes craftsmanship.   The famous playwright George Bernard Shaw, when describing whisky, once wrote without mincing words t...

  Simple, low-design gift packaging design brings more possibilities for our products to cater for the consumer experience...   Excellent packaging design is often the elements of clear, simple design-thinking and presentation of the form of direct and clear packaging. Mingfeng Packaging has a long-time training, skilled and creative design team. They can make the most clean and simple design language in the complex topic, and find the core point in the complicated demands of customers and consumers, which is a kind of ability, and also a guarantee that we can get the recognition of customers in paper packaging design for a long time.   Client | Huawei Mossel Project | Mossel Olive Oil Packaging Box Material | High-end paper customised packaging box Keywords for the process | Minimalist design/environmentally friendly/green and sustainable     「Minimalist, low-design-element packaging better caters to middle-class consumer habits」   When we talk about a package design, what are we talking about? That's the question. Often times, we think to ourselves that good packaging is one that looks luxurious and has a variety of elements. But with the development of the consumer economy, we will find that those packages that have really left a mark in the long history of complex packaging are often those that are simple, or even Zen-like simplicity in design.   Food packaging, always known for its diversity and colourfulness, especially those that want to show through patterns, motifs or realistic expressions, undoubtedly bring us a certain amount of pleasure and imagination. However, in recent years, we have seen a resurgence of packaging that is logo less, logo removed, or that shows the texture of the materials used in the packaging, especially for food products intended for the middle class, and we have seen their simplicity and eco-friendliness. Manufacturers will go out of their way to cater for this style of design, surely the mainstream of our consumer economy is still the middle class, isn't it? An olive oil mixed with grape seed essential oil packaging. When we think of essential oil packaging, we always think of fruits, leaves, white liquids or exaggerated expressions, all these elements have formed a certain stereotype in our minds, ‘olive oil packaging design looks like this’. This package is a change from the previous ones we have seen in the supermarkets, with the original paper colours and a brief and clearer brand and product information, which allows people to catch the key information at first sight and to know the ‘contents’ through the ‘surface’. This is a special package. It is a mix of grapeseed oil and olive oil. The box is designed to open and close, so that when the customer opens it, he or she gets a double surprise, which makes it a great gift.   The packaging material is made of cardboard, which is environmentally friendly and neat, f...